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Integrity Software Recognised for Innovative Customer Communication

Integrity Software has been recognised for their innovative approach to customer communication after being shortlisted in the ‘Best Use of Direct Mail’ and ‘Best Campaign Under £25k’ categories at the 2012 Construction Marketing Awards.

05th November 2012 published by


Organised by The Chartered Institute of Marketing Construction Industry Group (CIMCIG), the awards provide recognition to organisations involved with the construction industry that have shown creativity, innovation and effectiveness when communicating with customers.

Richard Boston, Marketing Manager at Integrity Software commented, ‘We are proud to have been recognised by the CMA for the effectiveness and innovation of our existing customer communications. We continually look at creative ways to take often complex messages around the benefits of our financial software, to help customers understand the tangible benefits for their business”.

He continues, “From a marketing perspective our success in this campaign also demonstrates the effectiveness of well-targeted, more traditional direct mail communications at a time when everything around us moves digital and customers are receiving high volumes of emails.”

Winners will be announced at the Awards Dinner on Thursday 6th December 2012 at the Radisson Blu, Portman Square, London.

For more information on the Construction Marketing Awards please visit www.cmawards.co.uk

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